Buy now to get your ring in time for the holidays.
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Great days start with good sleep

Hi, we're Oura. Your new secret weapon for personal improvement.


What’s the big deal with sleep?

When you sleep better, you’re more ready to perform.
Oura will help you do both.

“The technology in the ring tracks sleep similar to the way the Apple Watch does, but it is packaged in a considerably smaller form that can be worn on your finger.”

-The New York Times

“The device packs an astonishing amount of technical capacity into a tiny, elegant surface area.”

-The Guardian

“This is a great-looking smart ring that’ll switch you onto your wellbeing in a way that we’ve yet to see from other brands.”


“It’s packed with sensors that can track a whole host of metrics, including your activity, pulse, steps, sleep and body temperature.”


Slide on the ring. Transform your life.

The most accurate, comfortable and beautiful wearable available.


Introducing Moment

Check-in with yourself with on-demand insights.


Got goals?
Oura can help you get there.

While every individual follows their own path, the road to improvement starts with setting the right baseline of knowledge, and then taking the right steps and making the right choices to succeed. We’re with you every step of the way.

Sleep like a log


Work like a boss


Train like a champ


We’re fans of our biggest fans.

Every day, Oura is helping people live their best lives and achieve their dreams. But don’t just take our word for it.

You can share your story, too  #ouraring

National Winner Nordic Startup Awards 2017 Reddot Award 2018 Winner European Union - European Regional Development Fund leverage from the EU 2014-2020