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Woman with curly hair reviewing her Oura app readiness score on a smartphone, wearing a Gold Oura Ring

Why Oura

Navigate your health with clarity

Most wearables stop at data. Oura turns yours into personalized guidance, empowering you to own your health with clarity and confidence.

86% of Oura Members see their health improve1

From knowing to taking action

Understanding your body is just the start. Oura shows you what's happening, provides proactive insights, and connects you directly to care when you need it.2

12+ years of experience and research

50+ PhDs

working across an in-house interdisciplinary team of clinicians and scientists.

5 Generations

with each generation smarter and more capable than the last.

5+ Million

members worldwide trust Oura to better understand their body and improve their health.

Accuracy starts at the finger

Animation of a gold Oura Ring 5 separating into its internal components to reveal its sensors and construction.

Precision at every layer

The finger gives the most accurate reading of your heart rate, blood oxygen, and temperature.3

Oura Ring tracks over 50 health metrics with accuracy you can trust — in a design that's durable, waterproof, and so comfortable you'll forget it's there.

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99%

Heart Rate Accuracy

r² compared to ECG4

98%

Heart Rate Variability Accuracy

r² compared to ECG4

94%

Ovulation Detection Accuracy

Compared to ovulation prediction kits5

79%

4-stage Sleep Staging Accuracy6

A health companion shaped by you

Your body changes day to day, and so does its needs. Oura learns your patterns over time and delivers insights unique to your body, helping you find the balance throughout life’s ups and downs.

Oura Ring App view of sleep data in June

Your privacy always comes first

Trusting us with your health data is a serious decision, and we don't take it lightly. Our commitment is simple: we don't sell your data, and we'll never share it without consent.

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Trusted by top organizations

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  • Johns Hopkins University logo
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  • Mayo Clinic logo
  • New York Knicks logo
  • Optum Now logo
  • Quest Diagnostics logo
  • United States Tennis Association logo
  • Vitality logo
  • Team USA logos

EXPLORE WHAT'S POSSIBLE

  1. 1 Based on a 2026 survey with 3,501 Oura members after using Oura Ring for 30 days.
  2. 2 The Counsel experience is available to eligible Oura Members in 43 U.S. states. It is not currently available in Arkansas, District of Columbia, Kansas, Mississippi, Rhode Island, Washington, West Virginia, or Wisconsin. Medical AI chat is currently included in Oura Membership. Visits and treatment from Counsel physicians will be subject to extra costs for physician care. Participation is optional. Care is provided by Counsel’s licensed physicians, not by Oura. Counsel’s AI supports triage and does not replace clinical judgment. The experience is focused on everyday medical care needs and is not intended for emergency care. Oura Ring and Advisor are not medical devices and are not intended to diagnose, treat, cure, monitor, or prevent medical conditions or illnesses.
  3. 3 https://ouraring.com/blog/accuracy-of-finger-worn-wearables/
  4. 4 https://ouraring.com/blog/how-accurate-is-oura/
  5. 5 https://pubmed.ncbi.nlm.nih.gov/39889300/
  6. 6 https://doi.org/10.3390/s21134302