Beautiful, Finnish Design. Pure Intelligence.


An embodiment of our vision. Our mission is to guide people towards better health and better performance. Oura is like a compass, showing the way. That’s the underlying theme in the design. The ridge in the middle of the ring also symbolizes balance: the balance between load and recovery.



A symbol of gratitude. Heritage pays homage to our very first ring design, the Oura community and also to the history of the ring. People have been wearing rings for millennia and the minimalist design of Heritage is our way of aligning with that history.


Balance Diamond

The crown jewel of the Oura collection, Balance Diamond is a way to bring a sparkle to your finger. The diamonds are set by an expert goldsmith in Finland, and a reflection of Finnish craftsmanship, in every aspect.



Exquisite design that’s just as beautiful on the inside

Craftsmanship reaches new levels with Oura, seamlessly blending beauty and intelligence into a single, striking form.

See how Oura works

National Winner Nordic Startup Awards 2017 Reddot Award 2018 Winner European Union - European Regional Development Fund leverage from the EU 2014-2020